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Full neighbourhood profile for WA16 6DR

Here is an overview of the likely preferences and features of your neighbourhood:

Family income Medium
Interest in current affairs Medium
Housing - with mortgage Medium
Educated - to degree level Medium
Couples with children Low
Have satellite TV Low

This is a profile for the central postcode in Knutsford which is WA16 6DR. Neighbourhood profiles vary significantly from postcode to postcode.

Often, many of the people who live in this sort of postcode will be older people living in flats. These are known as type 36 in the ACORN classification and 2.13% of the UK's population live in this type.


Neighbourhoods fitting this profile are found in seaside towns such as Torbay and Worthing, in the Isles of Scilly and the Isle of Wight, as well as in the Cotswolds, Argyll and Bute, Harrogate and Bexley in Outer London.

This type of postcode has a distinctly older profile and is found throughout the UK. There are fewer children than the national average and more people over 65. One third of households are pensioners in this type. Single pensioner households are very common, with retired couples also present in high numbers.

Housing is mixed but with a higher proportion of low-rise, purpose built and converted flats than the national average. Many are privately rented, but some are owned outright. Holiday homes are also common.

Educational qualifications tend to be slightly higher than the national average, especially at degree level. The working population in these areas tends to be in lower and senior managerial and professional occupations.

There is a reasonable levels of car ownership, including company cars, but there are fewer households with more than one car.

Income levels are broadly in line with the national average, with holdings of investment products (ISAs, unit trusts and stocks and shares) slightly above average. People are generally comfortably off without having large amounts of spare cash.

Leisure interests include fine art and antiques, self-improvement and education, reading and walking. Membership of the National Trust is common.

The Daily Express, Daily Mail and Daily Telegraph are likely to be the most popular newspapers.

This is a description of the type of neighbourhood to which this postcode has been matched, it is not a description of the postcode. The overview describes characteristics frequently found in these neighbourhoods. Since most postcodes include a mix of people we don't expect everyone there will fit the description perfectly.

You should not base important decision-making on the ACORN classification alone. ACORN © CACI Limited 2009 All rights reserved; no right to publish is granted.

CACI

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